SEO – SEM – SOCIAL MEDIA MARKETING

SEARCH ENGINE OPTIMISATION (SEO)

  • Driving traffic to brand websites from free or organic search results on search engines.
  • On-page services
  • Off-page services

SEARCH ENGINE MARKETING (SEM)

  • Promoting the brand websites by increasing their visibility in search engine results pages (SERPs) through paid advertising. Also known as Pay per Click (PPC) Marketing.
  • Keyword research
  • Creative ads & landing page development
  • Bid management
  • Conversion optimisation
  • Reporting and analysis

SOCIAL MEDIA MARKETING (SMM)

  • Maximising brand visibility and reach through social networks
  • Social media profiles on Facebook, Twitter, LinkedIn etc
  • Online ads creation and engagement
  • Video optimisation
  • Content sharing optimisation
  • Reporting and analysis