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Category Archives: Advertising

Google Lets Publisher To Have “Critic Reviews”

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Want to have your “critic review” of a local business perhaps appear in relation to it within Google search? Google’s announced that any publisher can apply to participate.

Last year, Google launched the “Critic Reviews” feature for movies, TV shows and books. Recently, Google announced it was now available for local businesses, such as restaurants.

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Indian Advertisers Looking To Score Big With Euro Cup

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Do you want to buy a flat? Contact football legend Zinedine Zidane. For your next car, Argentine soccer star Lionel Messi will help you take a decision.

With Euro Cup just round the corner, Indian advertisers are looking to score a big win. “During the Euro Cup, sales of football-related products go up by around 50%,” said Abhishek Ganguly , MD of Puma India.
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Ad Industry Likely To Register 10-12% Growth in FY17, Says India Ratings

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The advertising industry is likely to grow 10-12 per cent in the next fiscal, with the digital media segment set to be the fastest growing medium, an India Ratings and Research report said.

The rating agency expects e-commerce and auto to remain the primary contributors to the industry’s ad revenue growth, and believes the 4G roll out by telecom operators shall provide a further thrust.
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