Category Archives: SEO

Should I move my WordPress website to HTTPS?

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Whether you’re a website owner or a website visitor, everyone wants a fast loading website which can carry out sensitive exchanges of information securely.

In 2014, Google announced that it was beginning to use HTTPS as a ranking signal, signalling an increased emphasis on secure connections from the world’s biggest search engine.

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Why microsites aren’t always ideal for SEO

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On the one hand, microsites allow organizations to segment information and focus a site clearly on one topic.

For instance, it’s not uncommon for an organization or association that hosts conferences to have a separate conference-focused website for registration and information aside from the main organization website. Read More

What Are Natural, Quality & Good Backlinks?

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With tradeshow season coming up, terms like natural links, quality links, and good links are going to be thrown around like crazy.

Whether you’re going into a client pitch, attending a search marketing conference, or your boss asks you why you aren’t getting quality links, it’s important to know (and be able to explain) all the different types of links. Read More