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The art of increasing the page rank of the website is called Search Engine Optimisation. Our teams work right from the UI recommendation to keyword implementation on the site to help our clients to reach their business goals. These in-bound sales techniques go a long way in driving target audience to the website. SEO/SEM enables our clients to remain in the ‘golden triangle’ or ‘glance view’ of the search engines. Higher traffic to the website results into better lead generation.

Out of sight might lead to out of mind and this is where our teams can help. Most of the time spent on mobile is done so on the various Social Media platforms. We drive those users, especially the most relevant ones, to engage with your brand. Social media is used for brand building but it is also one of the most effective tools for lead generation using the ‘Call to Action’ techniques. Our expertise lie in leveraging different social media platforms such as Facebook, Instagram, LinkedIn, Twitter, Snapchat etc and manage campaigns based on the campaign aims and objectives.

The primary objective of all marketing activities is to generate leads. In the digital space, there are three ways of achieving this goal. They are – Search Marketing, Email Marketing and Display Advertising. Our teams can craft a comprehensive digital marketing strategy that involves all these three activities. We build customised lead generation plans for our clients, including efficient and time-tested media planning, all done through our in-house experts in the team.

The first step towards reaching out to your target audience in Digital Marketing is through web presence or owning a website. It is like your business card that is handed out to the world to showcase your business. Our team has the all-round web design and development capabilities, using the Content Management Systems such as WordPress, Majento, Drupal, Joomla, Zen Cart etc. We also build custom wireframes and translate it into full-fledged websites using HTML5. From a single landing page to e-commerce portal to a complete software solution, we have the wherewithal and resources to handle it.

From intangible to tangible – from thought to creative, we are a one-stop shop for all your creative design and development needs – from designing or choosing and customising a theme for your website to simply creating those appealing ads for social media posts or display ad networks. Our team can provide you with complete creative support in managing your brand. We also do logo design and digital and print banners. From static to animated creative, from original to resizing, we can ideate and create and recreate.

In the art of communication, what you say and how you say it is of pivotal essence. Just like any avid reader likes to read through a well-written piece on a product or service, all search engines similarly relate well to such finely written online content. The purpose of such content is also to drive and engage more and more people (customers) to fill in that ‘Form’ in order to generate the best leads to grow your business. The search engines recognise content in different places based on keywords within the website. Our teams understand these intricate techniques and they can write content that is best suited for your business.